

Art Fletcher
- Nov 21
- 9 min
Things to Consider & Where to Start - Addressing the Grey Market.
In the fast-paced world of commerce, maintaining control over the distribution of your brand's products is crucial for ensuring...
27 views0 comments


Art Fletcher
- Oct 30
- 4 min
The Cost of the Grey Market to Brand Equity: A Growing Danger with Marketplaces Sales Channels
In today's ever-expanding global marketplace, brand equity is a prized asset for any business. It encompasses the value, reputation, and...
5 views0 comments


Art Fletcher
- May 27
- 3 min
Sustainable Business Health: a Fight Against the Grey Market
In today's globalized economy, the issue of the grey market poses significant challenges for businesses across industries. The grey...
12 views0 comments


Art Fletcher
- May 22
- 3 min
Solving the Grey Market: The Antidote to Consumer Engagement & Brand Prosperity Issues
Discover the ultimate solution to combatting the grey market and unlocking the power of consumer engagement for brand prosperity.
49 views2 comments


Art Fletcher
- May 19
- 3 min
Maximizing Your Distribution Strategy: Navigating the Amazon Advantage and Beyond
In today's digital age, Amazon has emerged as a dominant force in the world of e-commerce, offering unparalleled reach and convenience to...
16 views0 comments


Art Fletcher
- May 6
- 3 min
Distribution Strategy Planning - Amazon into your strategy vs. your strategy around Amazon
In today's digital age, it's impossible to ignore the massive influence that Amazon has on the world of online retail. With over 300...
12 views0 comments


Art Fletcher
- Apr 3
- 5 min
The Grey Market Game
Battling the grey market can feel like playing 1000 chess games simultaneously, requiring careful planning and execution of multiple...
36 views0 comments